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	<title>Mohan Sawhney &#187; Media</title>
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	<description>Perspectives on Technology, Marketing and Life</description>
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		<title>Missed Calls – Customer Disloyalty Programs from Telecom Companies</title>
		<link>http://mohansawhney.com/2011/04/25/missed-calls-customer-disloyalty-programs-from-telecom-companies/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=missed-calls-customer-disloyalty-programs-from-telecom-companies</link>
		<comments>http://mohansawhney.com/2011/04/25/missed-calls-customer-disloyalty-programs-from-telecom-companies/#comments</comments>
		<pubDate>Mon, 25 Apr 2011 16:54:29 +0000</pubDate>
		<dc:creator>Mohan</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Technology]]></category>

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		<description><![CDATA[A fundamental tenet in marketing is that you should reward customer loyalty.  In fact, loyalty programs are an important pillar of competitive advantage and profits for airlines, hotels, credit cards and retailers.  The more you fly with an airline or the more nights you stay at a hotel, the better they treat you. This makes [...]]]></description>
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		<title>The Death of Fidelity</title>
		<link>http://mohansawhney.com/2009/03/17/the-death-of-fidelity/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-death-of-fidelity</link>
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		<pubDate>Tue, 17 Mar 2009 18:50:28 +0000</pubDate>
		<dc:creator>Mohan</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Technology]]></category>

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		<description><![CDATA[As I survey the landscape of digital media, I find an interesting paradox. Digital technologies have revolutionized the convenience and cost of listening to music, watching videos, and keeping in touch with people. Digital music, digital video, digital mobile devices and digital social networks have become part of the fabric of our lives. We live [...]]]></description>
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